Web Design, Web Development, Websites

OMdeSIGN redesigns and revamps the online presence of the University of Essex Summer School

When the University of Essex Summer School needed a complete revamp of their online presence, they turned to London based web design agency OMdeSIGN to get the job done.

The University of Essex Summer School was established in 1963 and, since then, has been teaching data analysis with an emphasis on social sciences. The teaching they offer is highly specialised but widely applicable, and the emphasis placed on the importance of research has enabled them to establish a first rate reputation amongst Doctoral and Masters Students, postdoctoral students, researchers and university departments.

University Website

The Essex Summer School came to OMdeSIGN when they realised that their existing online presence simply wasn’t up to the job in hand. We took a look and agreed with them; the navigation was inconsistent and frequently frustrating and content was duplicated many times across the site. Not only did this create a poor impression, but it meant staff at the Summer School wasted far too much time updating the same content multiple times.

We began to put things right by crafting a logo which captured the ethos of the School and expressed it in a visually appropriate manner. This was then used as the basis of an aesthetic overhaul of the entire site. We created wire frames, kept the small amount of existing content which was effective, and filled the wire frames with imagery and branding which was consistent, bespoke and perfectly captured the offer of the Summer School. We also engineered the finished site to ensure that it was simple to navigate, easy to manage and responsive to the full range of mobile devices. Having suffered a website which wasn’t fit for purpose, the Summer School now boasts an online presence they can be genuinely proud of.

Since its launch, the new Summer School website has proved to be a huge success, and an online reflection of a first rate educational establishment.

For more information on OM Design’s web design and web development services and for further case studies please visit http://www.omdesign.co.uk

About OM Design

Based in the heart of London, OM Design has extensive experience in designing and building beautiful, usable and accessible websites created to inspire and effectively communicate your message to your audience. Services include:

Contact details: OMdeSIGN, Anglers Lane, Camden, NW5 3DH. Phone: 0208 123 5606

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Bespoke Websites, Web Design

Is your website responsive? Why is responsive design important for your SME.

I’ve raised the topic of responsive web design on a few occasions previously, and it’s important enough to anyone with a presence on the Internet for it to be a subject that’s worth exploring again. In simple terms, Responsive Web Design (RWD) covers the aspects of a site which maximise accessibility, ease of use and the visitor experience. Via aspects of design such as lay-out and coding, RWD ensures that a site can be read, utilised and navigated no matter what the nature of the device through which it is being accessed. From a tablet to a smart phone via a laptop or our old friend the desk top computer, a site which utilises RWD will be at home no matter where it appears, with annoying aspects such as resizing, panning and scrolling kept to a bare minimum.

responsive mobile friendly website

As designers, however, it can easy to slip into a discussion of the technical parameters of RWD without capturing its essence for the lay person. Put simply, it creates a one size fits all website, capable of snapping into position and working perfectly with the device at hand (and ‘at hand’ is more and more often an accurate description of how people access sites), a concept which is obviously beneficial when put like that, but one which some people still fear is just the kind of thing that web designers mention when they want to bump the price up a little bit.

Read the full article here: Is your website responsive? by OMdeSIGN London

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