Bespoke Websites, Ecommerce, Responsive Design, Uncategorized, Web Design

OMdeSIGN designs and builds state of the art e-commerce website for designer florist Paul Thomas Flowers

London based web design agency, OMdeSIGN, are proud to announce the launch of a brand new e-commerce website for the innovative, high end designer florist Paul Thomas Flowers

To call Paul Thomas Flowers a designer florist is to understate matters somewhat. Since starting his own business in 1989, having trained with Kenneth Turner, Paul has been earning plaudits for the unique style, endless innovation and seemingly effortless beauty of the floral works of art which he creates. A passion for the flowers he works with allied to a fearlessly bold eye for aesthetic detail have earned Paul a reputation for supplying hotels, restaurants, shops and offices – as well as people simply seeking a beautiful treat – with designs described, time and again, as ‘luscious’, ‘explosive’ and ‘beautiful’.

Paul Thomas e-commerce website

Despite a client list which already includes Vivienne Westwood, the Ritz London and the Royal family, Paul came to OMdeSIGN to expand his online presence via a bespoke e-commerce website. The OMdeSIGN web agency team worked closely with Paul to design a site which captured and reflected the visual impact of the designs for which he is famous. Paul Thomas Flowers provided the stunning imagery and we built a website designed specifically to make the most of the carefully crafted beauty on display. This meant creating full width slideshows on the homepage and product pages and complimenting this with an overall look which matched Paul’s creations for style, elegance and the wow factor.

Not only did the website we built look the part but it got the job done. It was responsive to the full range of mobile devices and easy to navigate. A custom built content management system meant that the team at Paul Thomas could update the content of the site as quickly as they fashioned stunning new creations, whilst the administrative interface made it simple to perform tasks such as managing stock, taking delivery details and dealing with payments. Everything which you should be able to take for granted when using an e-commerce website, in other words, allied to a grasp of the business which meant that the site played a key role in projecting and emphasising the up-market yet accessible nature of Paul Thomas Flowers.

Since being launched, the site has received overwhelmingly positive feedback and helped to drive a rise in online sales.

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Bespoke Websites, Web Design

Is your website responsive? Why is responsive design important for your SME.

I’ve raised the topic of responsive web design on a few occasions previously, and it’s important enough to anyone with a presence on the Internet for it to be a subject that’s worth exploring again. In simple terms, Responsive Web Design (RWD) covers the aspects of a site which maximise accessibility, ease of use and the visitor experience. Via aspects of design such as lay-out and coding, RWD ensures that a site can be read, utilised and navigated no matter what the nature of the device through which it is being accessed. From a tablet to a smart phone via a laptop or our old friend the desk top computer, a site which utilises RWD will be at home no matter where it appears, with annoying aspects such as resizing, panning and scrolling kept to a bare minimum.

responsive mobile friendly website

As designers, however, it can easy to slip into a discussion of the technical parameters of RWD without capturing its essence for the lay person. Put simply, it creates a one size fits all website, capable of snapping into position and working perfectly with the device at hand (and ‘at hand’ is more and more often an accurate description of how people access sites), a concept which is obviously beneficial when put like that, but one which some people still fear is just the kind of thing that web designers mention when they want to bump the price up a little bit.

Read the full article here: Is your website responsive? by OMdeSIGN London

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Web Design, Web Development

Choosing the right web design company for your website design project.

You’ll find numerous website design agencies to choose from, therefore it’s essential to choose one that is going to be perfect for you and your business. A website designer can do more than simply construct a couple of pages based on your brief. They’ll help you  produce a website that should best suit your visitors. Aside from creating the  ‘front end’ of your website, services that website designers can provide include things like:

COPYWRITING

Ensuring that the text and photographs on your website catch the attention and engage site visitors. Correctly translating your brand to the web making certain that the values and personality of your business come across loud and clear.

REDESIGNING YOUR CORPORATE IDENTITY

or assisting you to create one, if this is something you don’t have already.

SEARCH ENGINE OPTIMISATION

Ensuring that your website ranks high up in search results. Choosing a search engine optimisation services allows you to optimize the content of your site to ensure that it shows up prominently in search results.

BESPOKE WEB DEVELOPMENT

This will likely include things like content management system and e-commerce solutions.

Your budget as well as the scope of your project will certainly  determine what services you will require, plus it’s important to clarify these   together with your selected web design company right away.

When setting up a shortlist of website designers you can consider web sites that appeal to you, they don’t have to represent your market, and see who’s created them; in most cases this is indicated  in the footer area of the website.

Website designers of all sizes with satisfied customers will have their work presented on their own web sites. This can be the best indicator of whether the agency will have the ability deliver the results, however do make certain they were sufficiently involved with that site’s development. Once you have put together a list  of website designers, you can then  ask them to provide you with a web design proposal  that will allow you to decide if the agency will fit your company.

Usually, it’s been highly recommended for companies to put detailed requirements together prior to hiring a designer. However  many businesses won’t always realize what they or their potential customers are looking for, even if they believe they do.

If you run into problems when choosing website designer, you can contact  OMdeSIGN.  Remember, we are experts in web design and web development.

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